Mass Production
Scaling Excellence
Mass Production
A basic definition: Mass production is the repetition of the same model a large number of times in opposition with a custom-made jewelry. Be careful don't make the mistake of confusing custom-made jewelry with jewelry that has a "customized finish". Mass production can be customized as the same model can be declined in different materials with different kind and color of stones. Mass production model can also be customized by taking off or adding stones in it to give birth to a completely new model.
Differences in originality: Mass-produced jewelry is usually following the trends. As customer usually want to wear what the other peoples are wearing. But that doesn't mean that mass-produced jewelry necessarily lacks of originality. Some mass-produced jewelry can be more original than custom-made jewelry and vice versa
Differences in final quality: One difference between custom jewelry and most of the mass-produced jewelry is quality. Custom-made benefits of a special attention and as it is a unique piece you can spend more time on the piece and you adjust the piece directly in opposition with the mass-produced jewelry where any modification must be done to the master of production. The final quality difference is mainly coming from the price. People that want Custom-made jewelry usually have a higher budget for their piece. That simply mean that we will spend more time on the piece but is is also possible to make mass production at a very high quality.
Differences in cost: The main difference in the cost comes from the time and from the tools cost. Both custom-made and and mass-produced jewelry used the same tools for production however the cost have to be divided by the number of pieces produced. An other cost difference comes from the time spend and finally the main cost difference comes from the material and the stone. Mass produced jewelry are usually designed to be lighter, thinner and to used standard cut stones to minimize the productions costs.
Aside from all the special processes describe in the expertises section, we also have a mass production process that can be used for large quantities of pieces. All of our pieces are going through these steps.
Casting
Based on the wax lost process, we can cast any kind of metal, silver, gold, platinum to reproduce the same pieces.
Filling
Each piece is meticulously clean from the casting skin each part of the piece is clean but in the same time the shape is respected.
Tumbling
For mass production the tumbling machine can be uses this is an optional step. To remove the casting skin but also to achieve a good level of polishing. The shape of the pieces are a little bit eroded but the process can be fully controlled if there is enough pieces and enough time is given to the machine.
Polishing
All of our pieces are handpolished to ensure a perfect finish.
Quality Control
After the polishing process, all of our pieces go through a quality control process to ensure that they meet yours standards.
Quality mean the right quality for the right price. We adjust the production process to reach the level of quality requested.